New YouTube Format: THE PLACE - Mouloud x Nassourdine
BLACKBOX launches THE PLACE, an authentic talk with the barber as the place of exchange where discussions are never forced.

BLACKBOX launches its new YouTube format: THE PLACE
At BLACKBOX, we don't limit ourselves to salons.
The brand also expresses itself through formats, encounters and moments that extend what we experience daily with our clients, creating a genuine connection beyond the classic experience.
Today, BLACKBOX launches a new format: THE PLACE
A talk, conceived as a real moment, captured as it lives, where authenticity, spontaneity and sincere exchanges are at the heart of each episode.
The barber as a place of exchange
The starting point is simple, at the barber, discussions are never forced.
They come naturally, between two gestures, in a setting where speech is free and sincere.
That's exactly what we wanted to convey.
An exchange between two people, without script, without excessive staging, where we simply capture a moment of life.
A first episode with Nassourdine and Mouloud
To launch this format, it seemed obvious to us to start with two of our partners, who perfectly embody this energy:
- Nassourdine, professional MMA athlete
- Mouloud, Comedian and content creator
Two different worlds, but the same ability to create exchange, to bring a conversation to life, to remain themselves.
This first episode sets the foundation: an authentic talk, where nothing is overplayed.
Building a community beyond the salon
BLACKBOX has always sought to go further than service, this YouTube format is part of this logic:
Create connection, give voice, share true moments.
As in our salons, where exchanges are an integral part of the experience, this talk becomes a natural extension of our universe.
Stay connected
This format is just beginning.
One episode per month, different profiles, unfiltered discussions!
Through THE PLACE, BLACKBOX affirms its desire to create content that truly reflects its identity and values.
More than just a talk, it's a space for free expression, where everyone can recognize themselves and project themselves.
Subscribe to the BLACKBOX YouTube channel to not miss the next talks.